Goods or services that aid the use of the core product are known as what?

Goods or services that aid the use of the core product are known as what?

• A. Facilitating products
• B. Feature
• C. Follow-up
• D. Entry-level

Answer: (A)

Facilitating products are goods or services that aid the use of the core product. They exist to help customers access and actually use the main offering, such as installation or setup services, delivery, manuals or instructions, payments, or any accessories needed to use the service. They aren’t the main benefit themselves (that would be the core product) and they aren’t post-sale supports or lower-priced versions. By providing these enabling items, the overall experience becomes possible and smoother for the customer.

Facilitating products are goods or services that aid the use of the core product. They exist to help customers access and actually use the main offering, such as installation or setup services, delivery, manuals or instructions, payments, or any accessories needed to use the service. They aren’t the main benefit themselves (that would be the core product) and they aren’t post-sale supports or lower-priced versions. By providing these enabling items, the overall experience becomes possible and smoother for the customer.